Twitter Shapes Advertising
Forbes has an article, Twitter Moms Sink Motrin Ad, covering the recent events in which general outrage among mothers on Twitter caused Johnson & Johnson to pull its advertising campaign about using Motrin to treat pains from carrying babies. Image from Twitter.comWould the backlash have gained such momentum so quickly without Twitter? The speed with [...]
Stop Prop 8 Ads from being served in Adsense
Image from HBC4511Several websites have reported unwanted advertising from Google Adsense from the “Yes On 8″ campaign supporting the banning of gay marriage in CA. Here is the quick fix to make sure this doesn’t happen on your site: Log into Adsense Click “AdSense Setup”, then “Competitive Ad Filter” In the appropriate text box, add [...]
Musical Road
Ok, now this is cool. A road in Lancaster, CA has had grooves cut into it that cause car’s tires to play the William Tell Overture as they drive over it. CNET has the full story. This is apparently part of a marketing campaign for the Honda Civic, and the road is tuned to play [...]
Women on the Web: Who’s Leading Who?
Woman to Woman, Online, yesterday’s business section cover story, explores trends on websites targeted at women. The article notes the ways in which content and advertising have begun to run together, especially on blogs that feature fashion, decorating and style advice. Companies are finally catching on that you can draw in potential shoppers by using [...]
